Firstly, with the Guardian we are either met straight away with a pop up leading you to this page asking for donations, or there is a separate option to click on this page. Here we see you can make a simple £5 a month donation, or a more expensive £11.99 a month subscription for a premium digital experience of the Guardian. We then also see an option for the print subscription, but this seems not as important as the other two online
points.

Now, once looking at the mail it seems like a different story. Aside from the huge advert lining the background, you are not met with an intruding pop up to donate, and at initial viewing it doesn't seem like there is an option to donate. Due to this, it could show how comfortable the mail is financially in terms of its online site that they don't require money.




In terms of social interaction, all online versions of publications incorporate these tactics greatly. After every article you are able to share it onto several platforms or send it, as they companies know that social media is the future and that the best way to get their stories and websites known is by having people put it on social media. Littered over the page as soon as you click on it are large prompts asking you to like/follow them on several different social media platforms. Another point, is that after articles their is a comments section meaning people can voice their opinions and let in be seen to others interested in that article. Once looking at the share option again, you see that on articles you can see the exact number of shares it has which may again cause people to do it themselves.