Toms - ethical fashion

Toms puts its social and environmental philanthropy on full display in virtually every aspect of its branding. This not only lets potential customers know the kind of company they’re dealing with right off the bat, but also reinforces toms brand values consistently across all channels. toms was founded by Blake Mycoskie in 2006 following a trip to Argentina. During his visit, Mycoskie saw firsthand how people living in impoverished areas of Argentina had to live without shoes, a challenge that many of us likely give little thought. Inspired by his trip, Mycoskie decided to establish his company with giving in mind.Since 2006, toms footwear business has donated more than 60 million pairs of shoes to children in need all over the world. As if that weren’t enough, toms eyewear division has given more than 400,000 pairs of glasses to visually impaired people who lack access to ophthalmological care.