Massive Attack

The band were a 'trip hop' group formed in 1988 in the city of Bristol. They began with Daddy G and Andrew Vowles aswell as graffiti artist turned rapper Robert Del Naja meeting as members of the partying collective named 'The wild bunch' - one of the first homegrown sound systems in the UK. Soon enough, once the wild bunch folded, the three of them joined together to create their first single, 'Daydreaming' in 1990 which featured vocals from Shara Nelson and raps from Tricky. After this followed arguably the best song the group created named 'Unfinished Sympathy'. This song was a string arranged track at Abbey road studio, scored by Will Malone, and soon went on to be voted the 10th greatest song of all time by a poll in the Guardian. 

In 1991, the group composed its most well renowned album 'Blue Lines' with its peak chart position being 13 which at the time didn't seem brilliant, but over time the album is now scene as the best. Blue lines was truly innovative for the dance genre and seen as he first ever 'trip hop' album. Due to this album, Massive Attack gained their rapid popularity and respect in the music world. 

Blue Lines:

1.	"Safe from Harm" (featuring Shara Nelson)
2.	"One Love" (featuring Horace Andy)
3.	"Blue Lines"
4.	"Be Thankful for What You've Got" (featuring Tony Bryan)
5.	"Five Man Army" (featuring Horace Andy)
6.	"Unfinished Sympathy" (featuring Shara Nelson)
7.	"Daydreaming" (featuring Shara Nelson)
8.	"Lately" (featuring Shara Nelson)
9.	"Hymn of the Big Wheel" (featuring Horace Andy & Neneh Cherry)

Unfinished sympathy used an interesting and popular video at the time which featured Shara Nelson walking along the busy streets of New York. Interestingly, the video is filmed in one continuous tracking shot and so was unique for videos at the time, which were normally rather extravagent and bold though Unfinished Sympathy was so natural and normal. The video though, contained many small things that went on in the background like Daddy G walking with his son behind, or and elderly  couple kissing each other against a wall - all these little aspects are what made the video so interesting and fitting to the song. This song is similar to "Bittersweet sympothy" by The Verve which features the idea of walking down a busy street and focusing on the people around him. The song though, features two unlikely things which compliment each other brilliantly. We have this repetitive electronic beat in the background merging with the angelic voice of Shara Nelson, which overall makes a perfectly sounding song.

Baillie Walsh was the director of many of Massive Attacks videos, and he is also know for directing many big films and other videos. He managed to create very interesting videos that went against the norm of others at the time. Director Baillie Walsh creates visual stories best described as sumptuous. A love of lush atmospheric music and surroundings, combined with a dramatic precision and technical craftsmanship set his high-profile commercials, music videos and films apart.

Street Culture

We have a lot of cultures around the world, one that the youth is familiar with is Street Culture. Street Culture is a Cultural aspect of the streets in cities and towns where you find the youth expressing the creativity they have instilled within them. Popular styles of urban centres. This is a view of the streets as shared spaces, made for the benefit of all that use them. Street culture thrives in urban centres such as New York, Barcelona, Berlin, London and Sydney. These are the places street culture is born and from there it spreads to places like Jozi where it all comes to life. Street culture is by far very interesting. It is modern, always pushing the limits of any set idea whether that’s fashion, art, design, music or sport. It is the creative forces in the city.

In Unfinished Sympathy, we see the way in which street culture thrives through the city streets of New York. In the video, we are not met with many high class business men in suits - but every day people maybe of a working class roaming a less expensive part of the city. We see the clothing of street culture which is very different between lots of people. Some were rather outlandish clothes seen by the two black women throwing food, though others were of a biker gang lurking around and graffiti on the wall. All of these are therefore highlighting the different variants of street culture that exist in society.

Post Punk

Post-punk (originally called new music is a broad type of rock music that emerged from the punk movement of the 1970s, in which artists departed from the simplicity and traditionalism of punk rock to adopt a variety of avant-garde sensibilities. Inspired by punk's energy and DIY ethic but determined to break from rock cliches, artists experimented diversely with sources including electronic music, free jazz, and black dance styles like funk, disco, and dub; novel recording and production techniques; and ideas from art and politics, including critical theory, modernist art and literature.  Communities that produced independent record labels, visual art, multimedia performances and fanzines developed around these pioneering musical scenes, which coalesced in cities such as London, New York, Manchester, and San Francisco.

The early post-punk vanguard was represented by groups such as Siouxsie and the Banshees, Wire, Magazine, Gang of Four, Public Image Ltd, the Pop Group, Joy Division, Throbbing Gristle, the Slits, Cabaret Voltaire, the Cure, the Fall, Au Pairs, Talking Heads, Pere Ubu and Devo.  The movement was closely related to the development of ancillary genres such as gothic rock, neo-psychedelia, no wave and industrial music. By the mid 1980s, post-punk had dissipated while providing the impetus for the New Pop movement as well much subsequent alternative and independent music.

https://www.theguardian.com/uk
http://www.dailymail.co.uk/news/article-4920686/Husband-wife-dead-15-miles-apart.html

Firstly, with the Mail we see it is similar to the print publication its layout, though a visible difference is below the headline it has some bulletpoints of what the article is about - highlighting how people use the mail online for quick news instead of reading it all. Another point, is that with the mail online we have several different tabs which specify in different areas of news, allowing people to quickly find news they are interested in. This therefore is different to a print paper as what is set then is the most recent news on a variety of different areas. Following the lines of the ability to specify what news you want, the online site even has a search bar meaning if you want to find a certain story you can simply search for it through a catalogue of stories over time.

Interestingly, the mail also features a rather intrusive bar in which lies all the different social media platforms that you can share the story on. Due to this, it highlights how prominent social media is becoming in modern news, and the fact that print news does not have this option reinforces why it is gradually dying out.

Another subtle difference on the online version of the mail is the headline length. On a print newspaper it is short and usually reinforced with a pun to attract the reader, though here we see a lengthy and to the point overview of what the story is on - again backing up the idea that online news is to be accessed quickly and easily without having to read a lengthy article, and so adding to the appeal of online news.

Finally, you can see the option of a comments page from the article which allows readers to leave their opinions on what they have read and truly interact with the website and story. For many this is the appeal of online news sources as it means that those who feel a strong opinion on a political story or such can let it be heard in the comments, aswell as replying to other users. This way in which you interact with the story itself and thousands of others who read it, is a key factor of the appeal of online news and why print is lacking.

Here, we look at the  Guardians online website, which is littered with advertisements and such. Though, the Guardian is very similar to the Mail in the fact that it has the option to share the story on different platforms. A difference though, is that the Guardian follows a similar layout to its print counterpart in the way in which the information from the story is laid out. We see a short and intriguing headline which doesn't go into great detail though has a rhythmic tone to it to attract the reader. Also, we have a short sub-headline which expands more on what the story will possess.

Interestingly, upon sitting on the site for a short amount of time a bold banner pops up pleading for a subscription of £5 a month. This though, isn't a mandatory subscription to access the website it is simply a way of keeping the website going, so you have the option to support it. The banner states "Unlike many others, we haven't put up a paywall - we want to keep our journalism as open as we can." By having this, it shows how the guardian attempt to earn money from the page and expect the community to give back as they offer free news unlike some other pages.



Upon analysing both online publications, it is clear to see that they mainly make profit from their use of advertisements on the websites. The advertisements that are listed also attract to the audience that will read the news, and this is especially true for the mail which is littered with ads about clothing and such to entice younger people. On the other hand, the Guardian use a donation option aswell as adverts to try and gain some extra profit.

I believe, that the mail online will be the online site to invest more capital into it because those who tend to associate themselves and follow the mail are people who use the internet more than those reading the Guardian. This therefore means that more effort has to be put in to keeping a high standard on their online site with having it quick and easily accessible for everyone.

Overall, i believe that these publications do attract a different readership due to the information that is in both news outlets. The mail is know clearly for offering soft news with an emphasis on what is trending currently, though the Guardian have hard news stories focused on the business aspect of the world and political factors. Also, the online site of the Guardian has more long winded articles whereas with the mail we see short bullet pointed subheadlines, allowing readers to quickly be updated on current affairs, which is why the mail online is favoured by the younger generation who do not want to read long articles. Another factor, is the way in which both websites layout everything, with the Mail having interesting patterns and everything being easily accessible, though the Guardian appears to be a rather bland layout for people who are only bothered about finding out information on certain topics.

Upon looking at the political ideologies of each publication we see a slight difference in how it is presented on the print version. The first page on the print of the Guardian tends to be something politics based that is favouring the left wing which the Guardian follows. With the Mail though, we tend to get a very jokey and possibly mimicking headline that is politic based though favours right ring. This is always done to catch the eye of those walking buy, and to interest them into buying the newspaper. Despite this, with the Mail and Guardian being a weekly publication many things can happen once it is already out and so news can be slightly outdated, though with the online sites they are being constantly updated and changed every few minutes with the latest information on something happening - such as a terrorist attack. This then, is why when first opening both websites you are greeted with the days most popular story which tends not to be always politics based and so differs from the print version.

In conclusion, both of these popular publications take full advantage of the fact that print newspapers are gradually fading out, due to the increasing popularity of online news that can be accessed in seconds and is constantly up to date. The Mail and the Guardian make viewing news incredibly easy with many tabs specific to your interest that you just don't get with the weekly print version, so you can see that the two have invested a lot into ensuring their websites are at the top form and better than the competition, in order to gain more profit from them. We can see though, that the Guardian is only just discovering having a website as their main platform and so they still value their print greatly, though it seems that the Mail favours online over print. Another point, is the fact that both of these publications do follow on to the process of allowing just the key points of news to be seen (even though the Guardian does still favour a lengthy article) though in print a headline and a sub-headline was all we got and in brief detail, meaning you needed to take the time to read the whole thing. Unfortunately though, people do not have time to read the whole article, and with a younger generation using phones and tech so much more, if there was any way to feed news to them it would be quickly through their phones. Also, the mail feeds into this even more, with the option of sending live updates as a notification through your phone when something big gets breaking news, so you can find out what happened in seconds, though still click the notification to be directed to a full article. Due to this then, the readership audience is different between print and online because people still reading the print tend to be the older generation who either don't use phones as often, or just prefer print. Politics wise the two papers don't differ too much from their print counterparts, though the type of information that is there tends to be much wider as opposed to just a politics based headline that would be frequent on the Guardian.

Here, you can see that the top story is based on No 10 and the 'face full-frontal attack' they supposedly conducted. This is obviously very political and would appeal to those who buy this newspaper. On the other hand, there is a large picture of Emma stone in a revealing dress which could be used so people pick up the newspaper. 

The lead headline here is a typical line from the Daily Mail which is clearly a play on the story in a way which makes Britain look bad. Also though, the headline doesn't state who they are calling terrorists, therefore it could be suggesting that people of Islam are terrorists which feeds into the public how Muslims are terrorists . Furthermore, the lead picture has a caption to it stating "BBC's racy new Sunday night romp; how was it for you?" This could attract the target audience as they will have watched this and have opinions on the show. Furthermore it asks a direct question "How was it for you?" which is direct to the reader once again enticing them. Also, this has a tone of fear to it so is a warning which will attract people as they will want to know whether they should be scared. 

Here, we see something once again political based though on the Mail this time. It is fronted with a huge headline stating 'Theresa's new free Britain'. Firstly, by having the mail use her first name it is almost belittling her and putting her down as if she is being mocked - which would appeal to the audience who buy this newspaper. Furthermore, the word 'free' is highlighted in red which is obviously used to entice the reader as it is a shocking statement and is used so you want to find out what she is saying. Also though, by putting this it is almost making Theresa look stupid for having said something like this which is what the mail want to do. The mail prefer to stir controversial things rather than give solid facts. 

Cheat Codes x Kris Kross Amsterdam - SEX (Official Music Video)

Sex – Cheat codes x Kris Kross Amsterdam

Firstly, at 0:05 it instantly shows a close image of a woman walking in slow motion wearing a tight dress. This straight away is Implying something provocative and sexualizing the woman. At 0:10 it then highlights this more, by having the woman bend over slightly to open the door.

Next, the woman enters a sex ed class as the teacher and the idea of the male gaze is clearly evident when the men are shown clearly staring at the womans bum and presenting shocked faces.

The video follows on by having a sequence of close up shots showing the teacher doing sexual things such as biting her lip and the camera zooms into her bum again.

After this, the woman turns around and is seen to be wearing a very low cut top which exposes her chest and once again the students (who are all male) are zoomed into and show very pleased and attracted faces.

At 0:39, the video steps it up even more, and has the woman sitting on all fours on the table which is possibly recreating a sexual position with a pencil in her mouth. This follows by having the lighting go darker around the woman and boy  and her hair begins to blow while she seduces the boy by beckoning him with her finger. This could be reflecting the boys fantasies and his mind of what he wants the teacher for as he is then shown with eyes closed presenting a face of being pleasured, though comes back to reality when the teacher is writing ‘masturbation’ on the board.

What follows on from this is all highly sexual and has slow motion shots of the woman putting some white lubricant or sort on her hand which may reference semen. It also then has close up images of her putting a condom on a banana which the woman is all clearly doing to attract the boys, aswell as her suggestive and sexual looks she is constantly doing. The men in the video then are shown with biting lips and being attracted to the woman because of what she is doing. To a male audience this would be seen as attractive, though to many women it could be seen as over the top and unnecessary.

Also, the video then goes on to have several almost sexual innuendos which are accompanied by using foods and such to act out these sexual acts. The whole time to the audience this is very provocative and has many times where there are close ups of her with her finger on her lips and such which all to a male suggest the woman is trying to look naughty to the men.

Furthermore, there are many shots once again that show the men staring at the womans bum in shock and pleasure. This then, suggests how the men can be so easily set into trance by the women by something so simple. To the audience then, this could show how women are in control and have sexual power over men.

Finally, an interesting point about this music video, is that before the woman walks in at the start, the men seem so bored and disinterested though once an attractive woman walks in they can’t take their eyes off her and follow her every command without hesitation. Once again, this reinforces the idea that women can take a hold of men so easily, though to the audience this could seem empowering of women to some though degrading also as it suggests that the only way men will follow women is through sexual acts.